Our partnership with

VideoAmp

VideoAmp is an interoperable measurement and optimization platform that transforms wasteful mass marketing initiatives into smarter, data-driven strategies.

Advertisers, agencies and media owners leverage our privacy-first suite of data and software solutions, and its integration with LiveRamp to gain a true deduplicated read of performance across linear TV, OTT, digital and walled garden media by connecting the dots between ad exposures, audiences and outcomes.

Categories

Data Provider

TV

Region Served

US

Recursos

News

B&C Article (2018): TV Viewership Audiences apply data across linear & digital

News

AdExchanger Article (2018): VideoAmp Offers TV Audience Segments Through LiveRamp

News

Media Post (2018): VideoAmp’s New Advanced TV Tool Maps Viewership

News

VideoAmp Introduces a New Automated Solution – Advanced Television (ATV) Ignite